Definity by J&J

In an effort to make Definity lenses more widely available, Johnson & Johnson has expanded their distribution and has partnered with Robertson Optical. Definity is the only progressive lens that offers a “dual add” design and wide corridor with minimal distortion. Lenses are offered from the lab edged or uncut.

“We are very pleased with our new partnership with J & J,” said Gordon “Scotty” Scott, Jr., VP of Robertson Optical’s Columbia lab. “This relationship aligns Robertson Optical with a quality national corporation, which only expands the high quality of products currently offered by us.”
 

“This new arrangement has created an ingenious way of benefiting both parties - ROL and J & J - primarily by enhancing our sales and distribution strategies,” said Chip Robertson, VP of Robertson Optical’s Greenville lab. “It expands our family of progressive lenses that we offer our customers (optometrists, ophthalmologists, and opticians). ROL has always tried to represent all major lens manufacturers, and this expands our product line.”

Scott and Robertson explained that this new relationship has helped to “open doors” for ROL and J & J, bringing both new customers.

Kelly Bowling, VP of Robertson Optical’s Loganville lab, said this relationship benefits the optometrist, ophthalmologists and opticians in several ways. If they are existing ROL customers, they can simply add their Definity order to their other orders, thus not having to seek out Definity ordering elsewhere. “It’s much faster and more convenient for our customers,” she said.

Definity lenses benefit patients in a variety of ways. It produces a low amount of peripheral distortion, especially at higher add powers; has a wide intermediate zone; and provides a smooth transition between distances.

Definity lenses are available from Robertson Optical in CR-39, Polycarbonate, High Index 1.60, and Transitions Next Generation Gray CR-39, Transition 5 Polycarbonate, and Polarized CR-39. They are also available with GEMCOAT, a hard multi-layer AR coating.